What Stops Cold Callers Cold?

Sales people are an unusually intelligent group of professionals. High achievers by nature.

You know what drives us nuts? Being on a hot trail of pursuit of a prospect only to be stopped cold by ... of all things ... a telephone.

How can that small lump of plastic, wires, and chips strike our heats with terror?

Our minds search for a rational explanation of this seemingly irrational fear that plagues us. Could it be that our hatred of the telephone and cold calls really procrastination or lack of organization in disguise?

This will encourage you ... all of the great cold callers that I know (me included) at one time or another hated, despised, and/or literally couldn't stomach cold calling. So, if this is where you are today, know you are in good company.

Fear of, hatred of, and loathing of cold calling pretty much boils down to this ... you don't know the words to say to conduct a great cold call. You are oh-so-comfortable when talking to prospects face-to-face. When you move this kind of conversation to the phone, you are operating without visual cues and left to rely on words alone.

The great news is that as a sales professional you are gifted with an ability to use words. Once you know the words to say, you'll be as accomplished on the phones as you are when selling in person.

Visit: www.coldcallingexecutives.com

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